They are winning on ~76% of domains compared to Majestic SEO’s ~24%. A small team passionate about technology and SEO. That’s because the platform offers a suite of useful tools for checking your SEO. When was Ahrefs founded? Ahrefs was founded in 2010; Who is Ahrefs's CEO? Ahrefs's CEO is Dmitry Gerasimenko; How much revenue does Ahrefs generate? Ahrefs. Dimitry used US $ 300,000 in savings to start Ahrefs and attributes his success to his “scale-like” process of creating a product: selling it with a small profit, and then using those. Advanced Link Building. 1. 63% of Google searchers click on results from the second page. The most profitable niche is the food blog niche. They are winning on ~76% of domains compared to Majestic SEO’s ~24%. Found some killer alternatives to Google Keyword Planner: SEMrush, Ahrefs, and Moz. Backlink data is useful for finding orphan pages because it brings URLs from Ahrefs’ link index into the mix. Expedia’s traffic decreased by more than 80% year-over-year during April 2020, the apex of the pandemic. 1. For this reason, we’ve decided to evaluate this. In fact, for a bit of history, SEMRush was the first one to adopt that approach as a well-rounded SEO tool, while Ahrefs initially is “just” a link analytics tool. It takes time to learn the skills and get to page #1 on Google. 96% of global traffic comes from Google Search, Google Images, and Google Maps. To pass the LCP check, you should prioritize how your resources are loaded in the critical rendering path. The company's self-service cloud-based business intelligence application software helps to monitor and analyze data found across all online services like Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook,. It’s called Ahrefs Webmaster Tools. Mark Sprenger, SEO Professional,Veneta. Messages. Method 1: Block Ahrefsbot With robots. 4M. Let’s say you want to measure the annual growth rate compared to the previous year. 1. Ahrefs runs an internet-scale bot that’s been crawling the entire web 24/7 since 2010, storing, indexing and structuring petabytes of information. Let’s now move to the individual features… Keyword Research. San Francisco New York Boston London Toronto Ahrefs CEO Dmytro Gerasymenko shares how Ahrefs grew to $100M over the past 13 years. Ahrefs Revenue: An In-depth Analysis. The plan for Ahrefs’ search engine is a 90/10 revenue-sharing model, where Ahrefs shares 90% of its advertising revenue with content publishers. By Rebekah Bek. Ahrefs, a leading SEO toolset provider, is a sterling testament to the latter of these trends. December 14, 2022 4 min read. is a software company that develops online SEO tools and free educational materials for marketing professionals. Follow along for your business with our free competitive analysis template. Click Start measuring. Do keyword research to tap into search demand. Duplicate content. Ahrefs Bio. No Ahrefs Free Trial. Price: $99 to $999 per month, with annual payment options available. Click on the URL sources tab and check Backlinks as a URL source in addition to the default settings. See where your competitors get their. We create online SEO tools and free educational materials for marketing professionals. No comments. 1. Course materials are available to Ahrefs users: Webmaster tools or Subscription. Ahrefs —for SEO, search ads, and content marketing. Ahrefs currently does not offer a free trial. Reveal every keyword for which the target website or web page ranks in the top 100 across 155 countries. You’ll also be able to see the number of page views per minute, per second, the source of the traffic, and the percentage of active users that come from each source. See insights on Ahrefs including office locations, competitors, revenue, financials, executives, subsidiaries and more at Craft. While Ahrefs isn’t a free option for checking your position on Google, it is an effective one. It's easier to do broken link analysis with Ahrefs. 8 billion keywords across 10 search engines in 171+ countries. Our goal is to help you understand the key concepts of marketing without unnecessary. The results can be downloaded as a CSV, and are also available on the dashboard. How To Triple Ecommerce Revenue +73% Search Traffic With These 6 Fixes. Unlock a lifetime of subscriber growth and retention. Add a filter to the report 1 credit. Screaming Frog: Best for. From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. What you can track: MRR, ARR, CLV, churn, revenue, sales, and subscriber numbers. WASHINGTON — The Department of the Treasury and the Internal Revenue Service today issued proposed regulations updating rules for the. You don’t have the Facebook Pixel on your site?” “Nope”, said Tim Soulo from Ahrefs. Competitors updated their index once a month or even rarely,. Ahrefs Keyword Explorer offers a trial pack of 7 days for $7 with its full functionality, for such a tool $7 is worth paying the price. Ahrefs built-in keyword tools, like 'also rank for' and 'search suggestions' made our analysis efforts much easier so we could focus on other components of our SEO strategies. Since joining the business as Product Marketing Director (he was the only person in marketing) in 2015,. Users on any paid plan can test Ahrefs API by running a limited set of free test queries. But this time round they were up against some fierce competition especially after SEMRush raised $40 million to expand last year. To tap into this audience, you’ll need to do SEO. Mateusz has over 10 years of experience in marketing gained in agencies, SaaS and hardware businesses. Here are the lead generation tactics: Turn your blog into a lead generation machine. Domain Rating: 58 Number of referring domains: 2,560 Number of keywords it ranks for: 722,000 Estimated organic traffic: 354,000 Site age: 5 years Estimated revenue: Unknown. Ahrefs’ Site Explorer tool helps you analyze your site’s backlinks. Here are five steps to build your new lead generation website: Step 1. Build a damn email list. Don't forget to save 20% on annual billing. The formula for that will be: (revenue year 2 - revenue year 1) / revenue year 1 x 100 = revenue growth rate (%) In our example, that is: ($170,592 - $85,296) / $85,296 x 100 = 100% revenue growth rate. A lower AR indicates a stronger backlink profile. drives revenue, selects technology, and allocates marketing spending. Estimated Revenue & Valuation. Share. Dmitry Gerasimenko. SEO KPIs – Evaluate SEO metrics that are closely tied to revenue growth. 96% of global traffic comes from Google Search, Google Images, and Google Maps. Ahrefs is the most popular, feature-rich tool on this list. Claim your profile. SEO forecasting is the process of estimating future SEO results from a company’s planned SEO efforts using 1st party or 3rd party historical data such as traffic, traffic value, click-through rate (CTR), and search volume. Apple Gets 36% of Google Ad Revenue, New Google. But we also calculated that the AWS costs would be ~USD 448 million for such a data center replacement. Once your trial is over, you can select a pricing plan that best suits. There are four different ahrefs. You can explore the tool and at the same time learn. Lastly, Ahrefs uses “Domain Rating. Ahrefs Pte. According to supermetrics. $800k in revenue per employee – the same as Facebook. Test your minimum viable product with real users. google. Product: SEO tool (SaaS) Founder: Dmitry Gerasimenko. This is a complete guide to Ahrefs. The web platform features a suite of tools that help your business audit, develop, and improve your search engine optimization (SEO) strategy. IR-2023-220, Nov. ahrefs. LinkMiner is Mangools’ backlink checker. target_ahrefs_clean_dtypes = target_ahrefs_raw. - Comparison to Semrush in terms of functionality and user ability. Ahrefs Keyword Explorer runs on a database of more than 7 billion keywords, supports 171 countries, and 10 different search engines (Google, YouTube, Bing, Amazon, Baidu, etc. ( Backlinko) 53. 7% of them ranked in Google’s top 10 search results for at. Step 3: Promote Your Content. Step 1. The very first thing you should do to calculate your website’s worth is create a spreadsheet, which includes your profit and loss, add-backs, and net profit. SE Ranking: Best for Small Businesses. See your Google Search Console data directly in Ahrefs. Boosting our clients' overall rankings also has a positive impact on revenue since the lifetime value for a client with a high performing campaign is better than one. That’s a lot of keyword data. Conduct thorough keyword research. Tools like Google Analytics, Accuranker, Google Search Console, and Ahrefs can be used to track these KPIs effectively. Users enjoyed the article on how Ahrefs increased annual revenue by 65%, decided to follow us on Twitter, noticed the header, and emailed us for free accounts. The largest percentage. It just so happens that I like Ahrefs a bit more. Like Semrush, Ahrefs also offers tools to perform keyword research, backlink analysis, SEO audits, and position tracking. For example, a domain rating of 76 is excellent. Ahrefs TV publishes actionable digital marketing tutorials on SEO and YouTube marketing. There are an estimated 3. Test things like link labels, placements, colors, and styles, as well as different types of navigation like dropdown menus, tabs, and mega menus. Ahrefs will also show you problems such as broken links that could hurt your ranking. This report also links to Google AdSense or Ad Exchange to view the impressions, clicks, and revenue on publisher pages. If you are an SEO professional or run an agency – Ahrefs is the best Semrush alternative. Ahrefs – how to use it? Here is a list of important Ahrefs features. Operating Status Active. Top SEO statistics. It’s better to test it on your website. By Mateusz Makosiewicz Reviewed by Michal Pecánek. LinkMiner is Mangools’ backlink checker. Visit Ahrefs and scroll down. Pricing. They’ve won all of my testing historically. Dig into the traffic data for any website and find growth opportunities for yours. It provides a variety of helpful features such as rank tracking, content analysis, and site explorer, which allow you to track your progress over time and make strategic decisions based on data-driven insights. Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals. With almost $100m in ARR without taking VC money, Ahrefs is now challenging Google. You’ll also see volume, the competition, and even seasonal trends for each keyword with the help of website analytics. Ahrefs's revenue is the ranked 3rd among it's top 10 competitors. Google is the most visited website in the world, and by a large margin too. Sadly, this trial is no longer offered to potential plan. Ecommerce SEO Case Study: 3x Revenue In 90 Days. Ahrefs has a more focused interface with a strong emphasis on backlink analysis and competitive research. The last step in Ahrefs’ growth strategy puts the word “marketing” in “content marketing. For instance, Ahrefs doesn’t use cookies or tracking unless necessary. Run giveaways. 72% of bloggers making $2,000+/month use either Mediavine or Adthrive as their ad management company ( RankIQ ). production (or once you’re in production. The Ahrefs Certification Course will teach you how to use Ahrefs’ tools, data, and SEO metrics to improve SEO for your website. Step. Entries from existing Ahrefs users are most likely the result of their visiting profile on Twitter. Anyone else feels the sameAhrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools. You have two options here: Change the frequency Ahrefsbot can visit your site. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. You’re 100% in control of this action. About. The “main” Ahrefs web crawler crawls more than double that number of pages every minute! But how much of this content gets organic traffic from Google? In 2017, we kind of answered this question by studying around two million random newly-published pages. SEO Course for Beginners. Though I rank them second in this category, the data that they provide is comparable to the first ranked player. is a software company that develops online SEO tools and free educational materials for marketing professionals. Though Ahrefs seems to be an excellent tool, we can’t help but wonder what justifies such high prices. Also known as spiders or bots, crawlers navigate the web and follow links to find new pages. Find your competitors. Guest blogging for leads. Revenue: $100 million (ARR) While funding is crucial in launching most new ventures, it does have an arch-enemy. app. 👉 How to win with SEO. It can be used for keyword research, competitor analysis, and backlink monitoring. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. Dmitry Gerasimenko. Ahrefs is a feature-rich and all-in-one SEO tool. Learn how to rank higher on Google and attract more customers for your car dealership business. Conversely, anything below 50 would indicate that you require external links to high. In short, over the last ~10 years they’ve grown to just over $50MM in revenue with an average annual growth rate of 60%. That nemesis is the intrepid, gutsy. These include giving a company the ability to monetize traffic, get valuable feedback, and gain a new, direct marketing channel. 5 Enter your Coupon code or a Discount will be automatically applied. Ahrefs requires a paid subscription (starting at $99/month) but includes a lot of robust keyword data. Ahrefs has spent years as the KING of backlink checkers. Look up the topics you want to write about on Ahrefs’ Content Explorer. Click through to the Organic Keywords report (in Ahrefs’ Site Explorer) from the caret next to the domain name in Content Explorer. In other words, you need to divide the SEO profit by the associated SEO costs. It focuses on the entire funnel (rather than just the top of the funnel) and applies the scientific method—formulating hypotheses, testing these hypotheses, then refining or eliminating them. Ahrefs Profile and History. This product helps you find new keywords to create content for, monitor the activities of your competitors, and also helps you with other SEO related operations. According to Tech in Asia, Ahrefs annual revenue as of July 2021 was about $100 million. 👉 Between 2016 and 2020, Ahrefs’ revenue grew from $16 million to $88 million: The key steps taken to see such growth. ). 52M over 7 rounds. +65% growth year-over-year. Ahrefs’s primary competitors include Semrush, Moz, Searchmetrics and 11 more. It specializes in competitive analysis, online reputation. Compared to Ahrefs, it doesn’t have all the SEO tools. , with over 1. Test, test, test. Like Ahrefs, Semrush also works within the Search Engine Optimization (SEO) sector. Once you've built a solid foundation, you can finally monetize your efforts. Map your customer’s journey. In 2021, Google’s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one year. Ahrefs, in particular, is our tool of choice. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. 2. According to Tech in Asia, Ahrefs annual revenue as of July 2021 was about $100 million. 34K. Ahrefs is going to hire a contractor from this thread to help re-write 5 of their top pages!. UA earlier. Get the tactics we used to grow Ahrefs by +65% year-on-year. On top of that, the free tool also displays volume and keyword. These include giving a company the ability to monetize traffic, get valuable feedback, and gain a new, direct marketing channel. Outside. However, with most brands now fighting for visibility on organic channels like social and search, we can broaden that definition to how visible your brand is in the market. Note that you still need to create an API key to run free test queries. Let’s test it. $12/month as a starting point is good, even if the research caps can get annoying. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. 3. Updated: August 14, 2023 17 min read. Nov 29, 2009. These tools are designed to help you improve your website's search engine ranking. The tool says my URL is blocked but I don't. Content Marketing: A Comprehensive Guide. 3. The technique not only focuses on getting various. N/A Total Funding. Known ranking factors aside, there’s a lot of “it depends” scenarios in SEO. 53. After the analysis is complete, it’s time to move on to step two, competitor keyword research. Last year we increased organic traffic to our website by 250%. 45% of bloggers who earn over $50,000 per year sell their own product or service, while only 8% of lower-income bloggers do that ( GrowthBadger ). Here are four benefits of running SEO tests: 1. SEMRush is often regarded as Ahrefs’ closest competitor for several reasons. 4. Ahrefs Review: The Bottom Line. These pages are then added to an index that search engines pull results from. I've been a long-term user of Ahrefs. Create a Google Business Profile. 4. With almost $100m in ARR without taking VC money, Ahrefs is now challenging Google. com was launched at November 25, 2010 and is 13 years and 1 days. Ahrefs’s Profile, Revenue and Employees. 1. Ecommerce SEO Case Study: 3x Revenue In 90 Days. The estimated AWS cost for a complete data center replacement of $448 million makes it clear that Ahrefs’ revenue wouldn’t cover the cloud usage costs, making the cloud-only approach unsustainable. 23 T Internal backlinks 206 M Domains 35 T External backlinks (historical records) See domain and page-level metrics for any target Check any website, URL or subsection to see actionable and insightful SEO. Market research. Make sure your on-site optimizations are up to snuff. 2 Click on the Pricing Section and choose your plan with annual billing ( You will get 2 months Free) Step. Start course. com. Overall, Serpstat is cheaper than Moz, Ahrefs or SEMrush. Of course, having access to many features is great, but this really depends on the features that your business actually needs. Some of the key use cases: Find content gaps between you and your competitors to get new content ideas. Join us and learn a unique methodology for growth that has driven massive revenue at a lower cost for hundreds of SaaS brands. Launched: 2010. I’ve used SEMrush extensively and like it. Site Audit automatically groups issues by type and pulls printable reports – all fully visualized with colored charts. txt file. Google Analytics's Conversions Report. This includes services such as competitor analysis, website auditing, keyword discovery, content idea generation. Semrush's headquarters is in Boston, Massachusetts, and was founded in. 2. Pick a topic, any topic, and type it into the Ahrefs content explorer. It’s affected by the amount of resources a crawler wants to use on your site and the amount of crawling your server supports. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. SEO drives 1,000%+ more traffic than organic social media. A/B testing (or split testing) will let you compare two variants of the same page to see which converts better. 12. How To Triple Ecommerce Revenue +73% Search Traffic With These 6 Fixes. Follow the steps of the Beginner's Guide to SEO as you go along: Understand your goals and the basic rules of SEO. Singapore, SGPLocation. It has more than 90% of the global. The most reliable metrics are the number of backlinks and referring domains. Introducing You To 4 Backlink Checkers You Can Use. 2h. 2 Check status codes. Ahrefs. But we also calculated that the AWS costs would be ~USD 448 million for such a data center replacement. A fearless, sleeves-rolled-up opponent who is not easily intimidated and has a firm self-belief. It is a paid tool and is considered one of the best SEO tools on the market. Pricing Overview. Reason 1. A good QA testing process for SEO involves: Comparison Testing: Being able to compare two versions of your source code, for instance: staging vs. Here’s an example of what that may look like: You create a column for your revenue, then columns for each month. You can enter up to 10,000 keywords at a time in the Keyword Explorer, and it will output. The 1 Million Domain Test – Ahrefs vs Majestic SEO [Huge Update] Ahrefs vs Majestic - which one is better? Our massive 1 million domain test conclusively shows. cb. . 4m visits difference), ‘Health’ by SimilarWeb (725k visits difference), and ‘Health’ by Ahrefs (957k visits difference). ahrefs. Ahrefs Bio. Det viktigaste som Ahrefs gör är att de backar upp sin programvara med fantastiskt användbart innehåll på deras blogg och YouTube-kanal. com rank has been stable with no relevant variation over the last 3 months. Brainlabs is a leading global digital marketing agency in Europe, North America, LATAM and APAC with a test-and-learn approach to growing businesses. AhrefsBot is a web crawler that powers the database for both Ahrefs, an online data toolset, and Yep, a revenue-sharing web search engine. Using SEMrush, Ahrefs and lead tracking tools, you can deal with these three big issues. DFY WordPress Training. Growing Revenue $17,122 To $92,119 Per Month. Completely block Ahrefsbot from visiting your site. To compare, while social media and email campaigns use one channel, 360 marketing campaigns use both of these channels and more to get the message across. Ahrefs is the best tool when it comes to spying on your competitors based on multiple levels. com. Healthy margins. Ecommerce SEO Case Study: 3x Revenue In 90 Days. GA allows you to see where your page views are coming from in real-time. Ahrefs is a well know tool worldwide and is used by hundreds of thousands of users worldwide including the giants like Netflix, UBER, Linked In, Adobe, Facebook Etc. If you want more traffic coming to your website, you need to rank high on Google. One of the most popular Ahrefs alternatives is SEMrush. google search console, more accurate data and the reason ahrefs wanted us to connect our sites. Ahrefs. 16 lessons · 1 hr 49 min. Let’s get right into it. The company has a 2. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs. Note: Mind that aHrefs count subdomains as separate domains here. Check who’s ranking for the keywords that are relevant to your business or. Tim Soulo Chief Marketing Officer and Product advisor at Ahrefs. This resulted in a 170% YOY increase in sessions and revenue since we started using it. You literally just get 500 clicks, or credits, per month. Ahrefs has a free keyword generator tool that helps you to find keyword ideas based on the focus keyword you select. The two. Crawl budget is how many pages a search engine wants to crawl on your site (crawl demand) and how fast they can crawl (crawl rate). Ahrefs Vs Ahrefs Webmaster Tools. AhrefsBot is a web crawler that powers the database for both Ahrefs, an online data toolset, and Yep, a revenue-sharing web search engine. By Rebekah Bek. And they have the numbers to back it up. The company has 90 employees and is. Ahrefs wants to pay content creators for the results that advertisers bid on, splitting revenue 90/10, where 90% of ad revenue goes to bloggers. 2022 Ahrefs hit $100M in revenue in 2022 Follow these three steps to install and test Google Analytics: 1. Create a financial spreadsheet. Create and set up your Google Analytics account. com. The seven Ps of marketing is a marketing mix model designed especially for service marketing and was proposed by Bernard Booms and Mary Bitner in 1981. In the Wins by IP test, Ahrefs finds 216% more than Majestic SEO. Using Ahref’s free website authority checker, you can see the strength of the website domain. These are the data that are crucial to ascertain the traffic value and positioning your website accordingly. Its estimated monthly revenue is $132,776. 2M per year. Ignore the noise and latest fads; focus on what works. Ahrefs wants to be the answer to the search query, “Who is Google’s rival?”What it is: ChartMogul is subscription and revenue tracking software designed for SaaS companies. Ahrefs interview details: 5 interview questions and 6 interview reviews posted anonymously by Ahrefs interview candidates. Photo provided by the interviewee “Ahrefs quickly became popular because it had unique data that SEO specialists needed,” Gerasimenko told AIN. Test things like link labels, placements, colors, and styles, as well as different types of navigation like dropdown menus, tabs, and mega menus. google. Website optimization is the process of using tools, advanced strategies, and experiments to improve the performance of your website, further drive more traffic, increase conversions, and grow revenue. Here are the three most important success factors affecting ecommerce that I’ve found: Low customer acquisition cost. Ahrefs Rank (AR) A global ranking score for a website, comparing its backlink profile with all other websites in the Ahrefs database. Site Audit > project > Internal pages > Performance. Perform a Google Search. Ahrefs is clearly the winner here by a huge margin – a much larger margin than my initial test with just 3 domains highlighted. Headquarters Ocbc Centre 65 Chulia Street #27-04, Singapore, Central Singapore, 049513, Singapore Website Revenue $100M Industry. Ahrefs’ 90/10 profit sharing model would differentiate it from competitors such as Bing and Yahoo, which both failed to grab significant market share from Google, observes Gerasimenko. May 25, 2022. Run giveaways. Check your website for 140+ pre-defined SEO issues. And that’s where the “Real Money Method” comes into play. Make sure your site is crawlable and indexable in search. Ahrefs Vs Ahrefs Webmaster Tools. PageSpeed Insights (PSI) is a free tool provided by Google that analyzes a page’s desktop and mobile performance and provides suggestions for improving its speed and user experience. Create and set up your Google Analytics account. Almost always the cost to acquire a new client or CAC is sustainably more than expanding the revenue of an existing client. It’s a great way to find out what kind of content and keywords it’s missing on your website that your competitor already has. That means your total revenue would equal approximately $500. Semrush generates 293% of Ahrefs's revenue. Growing Customers & Revenue (w/ Tim Soulo, Ahrefs) Learn how Tim Soulo (CMO at Ahrefs) thinks about setting goals, measuring (or not measuring) KPIs, and using content to drive customers and revenue in a largely unmeasurable way. Organic traffic from search engines like Google is one of the best ways to get recurring, passive affiliate revenue. It also works the same as the other tools in the list, showing you an overview of monthly visitors and organic ranking keywords that brought. On Referring Domain counts Majestic wins 72 times out of 100. It is also a reporting solution for tracking SEO health, keywords and backlinks. It gives you a helpful estimate of how many backlinks you'll need to rank for a particular keyword — SEMrush has yet to introduce a similar feature. Ahrefs Cons 1. That said, the world of SEO is constantly evolving, so you need to make sure that the tools you choose give you the best chance of succeeding. Google is the most visited website in the world, and by a large. Try the free version of Ahrefs’ traffic checker. Keyword Explorer works similarly to other keyword research tools. Site Explorer. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs. Step 1. Crawl budget is how many pages a search engine wants to crawl on your site (crawl demand) and how fast they can crawl (crawl rate). Ahrefs starts at $99/month, and you can get two months free if you pay annually. Thousands of subscription businesses trust Chargebee’s unique Revenue Growth Management platform to acquire, grow, retain, and manage customers in 233 countries and territories globally. The search engine of Ahrefs will share 90% of the revenue with the content creators and will keep only 10%. Equipboard is a site that showcases the gear, tools, and products used by famous musicians. Mixpanel has raised $284. , degree of difficulty to rank your site, amount of money you can earn, etc. Before anything, you should spend some time understanding how your customers go from no awareness of your brand to making a purchase—i. Ahrefs users can use Site Audit to analyze websites and find both technical SEO and on-page SEO issues.